Privacy Policy

1. Data Controller

The data controller responsible for personal information collected on this website is El Laundry, located at 2357 W 52nd St, Hialeah, FL 33016, United States.

For any inquiries regarding data protection, please reach out to our team at (786) 803-8622 or via our online contact form.

2. Information We Collect

We collect only the minimum information required to respond to your requests and deliver our services:

• Voluntary Contact Details: Full name, email address, and telephone number submitted through our contact form or Wash & Fold estimate request.
• Technical & Analytics Data: Anonymized device, browser type, and page-interaction data collected via Google Analytics to enhance website speed and UX.
• No Web Payment Storage: We do not process or store credit card numbers on this website. In-store machine coin/card payments are handled via secure PCI-DSS POS terminals.

3. How We Use Your Information

Information submitted by users is used solely for the following purposes:

• Responding to inquiries regarding per-pound rates, comforter care, and commercial B2B accounts.
• Coordinating same-day drop-off Wash & Fold orders.
• Providing real-time store availability and hours.
• Improving mobile usability and accessibility performance.

4. Strict No-Sale Policy

Under no circumstances do we sell, rent, monetize, or trade your personal information with data brokers, third-party marketing networks, or unaffiliated commercial entities.

Your contact records remain confidential and are accessed strictly by authorized El Laundry personnel to serve your inquiry.

5. Analytics & Google Ads

We use Google Analytics 4 and Google Tag Manager with IP anonymization to evaluate aggregated traffic trends, measure popular blog topics, and assess Google Search campaign performance.

These technical tools measure interaction signals (e.g. click-to-call conversions) without personally identifying individual visitors.

6. Your Rights & Contact

You retain the right to review, update, or request the full deletion of your contact form submissions from our internal systems at any time.

To exercise these rights, please call us at (786) 803-8622 or submit an inquiry through our online contact form.

7. WhatsApp Messaging, Photo Estimating & User Data Deletion Instructions

When you contact El Laundry via WhatsApp, we process conversations using the official Meta WhatsApp Cloud API to assist with price quotes, provide real-time order readiness notifications, and answer customer support inquiries.

If you voluntarily submit photographs of laundry hampers, bedding, or garments for visual weight and price estimation, these images are processed securely and transiently solely to compute your estimate. They are never shared with third parties or used for public AI training.

User Data Deletion & Opt-Out Instructions: You may opt out of receiving WhatsApp messages at any time by replying 'STOP' directly in the chat. To request permanent deletion of your phone number, message history, or stored customer profile, email rojasgoldventures@gmail.com or call (786) 803-8622. We will verify and fulfill your data deletion request within 30 business days.